Training:
Running a business means having to learn new ways of doing things, if the business is to succeed. Granted, you don’t have to learn it all but it helps to have an overview of what for instance your marketing and promotional budget can buy you. At Lyncs Media, we provide bite-sized classes aimed at groups or individuals who want to learn about topics such as social media branding, Marketing for small business, email marketing or how the LinkedIn profile of key personnel can help boost connectivity and engage with your target audience.
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Branded LinkedIn Make-over: A masterclass
16 September, 2017 @ 11:30 am - 3:30 pm
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With over 400 million members on LinkedIn, and 2 new LinkedIn members per second, it is now the first destination for those who want to check out your credentials, long before you’ve had that digital handshake. It has become the most important branding tool our there for the discerning professional. Having any old profile is no longer enough. It has to stand out if you want to make a great first and lasting impression.
We understand why LinkedIn is a challenge because
LinkedIn changes regularly without any warning and is not always user-friendly. In fact, at best, it can be intimidating as it’s not easy to find answers such as what’s best size for my photo? Can I just put my CV online and that’s it? How do I get to the magic 500+ connections? How do I get myself a LinkedIn vanity URL? Should I accept every random request or even how do I get a recommendation?
Unlike most LinkedIn training, the Branded LinkedIn Makeover is designed and based on sound branding principles. It also provides context so delegates can build an efficient profile with a plan to integrate into their overall social media strategy.
We’ve developed an interactive workshop which will help you maximise the value of LinkedIn to attract and connect with decision makers as you learn how to make your profile more visible. Once you have the basics, it just takes a little tinkering to keep it looking as good as new all the time. We’ll show you how.
Your package includes:
- Pre-work, including an exclusive LinkedIn Quiz
- A personalised action plan
- Case studies and examples
- Learning Confirmation – Quiz
- Work on YOUR OWN LinkedIn strategy
Course Aims
- Get the latest LinkedIn thinking with exclusive tools and tricks
- Distinguish yourself and attract your ideal connections
- Increase your influence & confidence
- Expand your brand community and network
- Increase your visibility and traction
- Go live if you dare; save for later if you want
- Bonus: Personal Branding Basics
Course Objectives
- You will come away with a Branded LinkedIn Profile that gets results
Who should attend
Business-owners and career professionals who want to stand out.
Requirements:
Bring your own laptop and a sense of fun